With new marketing channels popping up daily and more and more studies singing the praises of “new media” marketing, it’s easy to let your traditional marketing efforts fall by the wayside. But just as relying solely on the tried and true is a dangerous strategy, so is putting all your eggs in the new media basket.

The infographic below sheds some light on how marketers and business owners are trying to find the balance in today’s market based on a recent study by Pointroll and Kenton Research. READ MORE

Can you believe it has only been 20 years since the creation of the very first website?!

In the spirit of celebrating the release of Webs newest SiteBuilder, we thought it would be a good time to share the history of how website creation has evolved over the years.

Website creation is no longer limited to the few designers that know HTML. Today anyone can create a professional websites. Click on the image to view larger and learn more:

About the Author: Irina Kabigting is Webs’ Social Media Marketing Manager. Get more from Irina on Webs’ Blog and Google+. READ MORE

Pagemodo–a member of the Webs Family of Products–recently conducted a survey to find out how small business owners are using Facebook pages.

The results held good news for entrepreneurs who have business Facebook pages that link to their business websites:

  • 47% said their Facebook pages are pushing a significant amount of traffic to their websites
  • 48% reported that a portion of the traffic converts into customers

To see the full survey results, and to find out what kind of content entrepreneurs are posting on their Facebook pages, check out the Facebook Survey 2011 infographic on the Pagemodo blog.

And if you don’t yet have a Facebook page, what are you waiting for? Make a unique and professional business Facebook page in minutes with Pagemodo and prepare to see an increase in web traffic and lead conversion (as well as more brand exposure)! READ MORE


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