We’re halfway through the week, which means it’s time for another great Example Site created by a Webs user!
This week’s site is Stockyards Saloon in San Antonio, TX. As a popular live music venue, Stockyards is likely to get a lot of questions from their visitors. It’s heartening to see that they have not fallen into the “leave them wanting more” mentality that many marketers adopt for their websites.
The rationale behind this practice of under-informing your audience is that if you provide all the information your visitors need right there on your website, they have no reason to contact you directly. The thinking there being that if you can just get someone on the phone, you can quickly sell them on what you offer and turn them into a customer.