Today, I would like to share with you a visual guide on search engine optimization (SEO) from Infographic Labs. This guide does a great job of breaking down complexities behind a very important part of building and growing a successful website — understanding SEO.

So let’s go over a few basics:

1. What is SEO? This is a process that makes your site more likely to show up higher in search engines like  Google® and Yahoo!®. This in turn can drastically increase the number of people who visit your site.

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With summer ending and the school year coming up (or already here for some), we know that mothers everywhere are going to be busier than ever. That is why this week we are showcasing a website that is dedicated to moms. ‘Moms in the City’ is a community based website where moms can get together, share information, stories, children items and create friendships.

This week’s example site utilizes a lot of great Webs features including:

‘Moms in the City’ is an awesome example of a great site with a great community. One of the best characteristics of the site is the quality and amount of content that they offer to members. All of the information on the website is relevant to the audience and strikes a chord with their visitors, making a visit to the site fun and enjoyable.

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Do you run an Etsy store independently of your website? Did you know that you can quickly and easily sync your entire Etsy store with your website.

What’s the basic idea of the application?

The Etsy App syncs your entire Etsy store with your website. In a matter of seconds, the Etsy App automatically adds all of your products from Etsy– complete with images, descriptions, and prices!– to a new page on your website. This new Etsy store page lets your visitors browse, search, and view full descriptions of all your items. And when they click the “Buy Now” button that’s below each piece, they are conveniently taken to that item’s “Buy Now” page on Etsy. It’s not about replacing your Etsy Store; it’s about promoting all the items in it from your own professional-looking website.

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Dapperhouse is the go-to place to find one of a kind vintage items and vintage inspired crafts.

At a first glance it is easy to see why we chose Dapperhouse for the example site this week. It utilizes plenty of Webs features including:

–          Etsy Store for easy product listing and Etsy integration
–          Members App to build up their community and encourage visitors to come back with e-mail blasts
–          Blog App to keep in touch and communicate with visitors and members
–          Links to other stores and websites to help search engine ranking

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Grow your site by advertising using iPromote

“Consumers spend 5% of their time online searching while the other 95% is spent browsing. Don’t wait for customers to search – bring them right to you.”

Help make your website stand out from the rest. Take advantage of online advertising by promoting your website using custom display ads. No need t hire a designer to create custom flash ads for you!

Check out iPomote Promotion Tool.

How does it work?

1. iPromotes’ sophisticated tool automatically scrubs your website and generates 5 different visual ads to help you promote your site.

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Today’s how-to tip is an oldie but a goodie. One way to make your website more personal and stand out while strengthening your brand is by adding a favicon to your website URL.

What is a Favicon?
A favicon is a small image next to the website address you see in the browser window. For example: the “W” we have for Webs.com. It comes in a standard size (16×16 pixels):

How to add a Favicon?

1. Create favicon.ico file
This file can be created via a regular photo editing software. If you don’t have any handy, not a problem. Search online for services that help you create a favicon. To search, just type in “favicon” into your favorite search engine. A few  sites that our users have used in the past to create theirs were :

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Scared? Shocked? Think I totally lost sense of reality and forgot what time of the year it is?

Not to worry…  It is a steamy July afternoon here at Webs and it is the best time to start getting ready for that holiday season rush. So, is your business ready for 2010 holiday season?

Here are some interesting facts about online holiday shopping:

1. When asked what sources “influence your decision to use or not use a particular company, brand or product”  71% claim reviews from family members or friends exert a “great deal” or “fair amount” of influence (Harris Interactive, June 2010).

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As you can imagine we see thousands upon thousands of websites on daily basis. From time to time, we notice trends. Today, I would like to share with you one such trend that popped up when it comes to information contained (or more specifically, seems to be missing) from a lot of small business websites.

Here’s is a small check-list of very basic key elements that all small business websites should contain:

1. Business Name – This seems like such a simple element, but you will be surprised how many site owners forget to put it at the top of the their website or place their FULL business name.

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Happy Friday Everybody!

Have you ever wondered how your website compares to other Webs.com sites? To finish off the week we would like to share with you a bit of fun information that can help you do just that.

We are a bit geeky and like to create random graphs 😉  Check out some of the most popular tags users have used to describe their website on Webs.com:

How to interpret the graph?

This graph shows top tags users have used to describe their website. On the graph tag popularity is directly proportionate to the words’ font size. Thus, a tag like “Home” is the most popular keyword we are seeing users use to describe their website and that is why this word is the biggest on the graph.

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Webs and Google webmaster tools

Today we are happy to announce easy integration with Google webmaster tools in your Site Settings page.


Google webmaster is a fantastic tool for monitoring your Google indexing status and improving your site’s traffic. Indexing is a process that search engine, like Google, go through on regular basis to find new content/websites.
Getting your site indexed by Google and properly managing its ranking is one of the best ways to enhance and increase your website traffic.  Now, it’s easier then ever.

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