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Social Media Marketing can be a challenging (and very time consuming) job.  Between finding sharable content, writing high quality blog posts, engaging with your followers, and scheduling posts on all major social platforms, you could drive yourself crazy!

That’s why we’ve put together a list of 16 social media marketing tools that will keep you sane AND reduce the amount of time you spend managing a successful social media presence for yourself or your clients.

Enjoy!

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Google Doodle, USA vs. Ghana

The Inbox Diaries is a series designed to help busy entrepreneurs keep up with all the latest news in small business, marketing, and social media. I’m scouring my inbox every day for interesting tidbits – so you don’t have to.

This Week’s Stories:

The Atlantic Wants You To Go #Tabless
In a tongue-in-cheek video that serves as a public service announcement about multi-tasking, The Atlantic’s senior editor James Hamblin, MD, implores you to join the #TablessThursday movement. Saying that “single-taking is the new multi-tasking,” Hamblin takes a look at how our tendency to leave dozens of browser tabs open while we work is ruining our ability to actually DO work. Interspersed throughout the comical interview are a few hard facts about focus and productivity:

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Wouldn’t it be great if there was a tool that could help you get your social and traditional marketing done quickly, easily, and inexpensively? If you said ‘yes’ (which surely you did), then today is a happy day indeed.

Over on the Pagemodo blog this week, we announced the latest release of the Post Designer tool, which is jam-packed with new features that make creating and sharing pro-quality graphics even easier – and it’s free! In addition to great enhancements like a newly designed interface, new themes, vector shapes and text, and the capacity to save drafts, this latest version includes a feature that really speaks to small business owners and marketers. That is, the ability to download your designs for use in other media.

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Perhaps in a perfect world, small business owners would be able to turn on that “Out Of Office” notification, punch out, and enjoy a week or two completely offline just like everyone else.

But until that utopia manifests, entrepreneurs know that in order to keep their small businesses running smoothly and growing continuously, they require regular attention. Does this mean that small business owners should resign themselves to years of cancelled vacations and missed holiday celebrations? Certainly not. This is where the right tools and tech can make all the difference.

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Here in week two of our series on helpful tools for small business owners, we’re going to talk about a new tool from our friends at Pagemodo that is really two tools in one. Pagemodo Posts is an exciting tool for social media content posting, but it’s really also a time management tool.

Any small business owner who has genuinely managed a social media presence (as opposed to the ‘set it and forget it’ approach of creating a profile and never interacting with it) knows how time consuming it can be to search the internet for engaging and relevant content to share with their followers. Not only finding it, but also remembering to log in periodically throughout the day to post multiple times (2-3 posts per day is recommended for best engagement).

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