Running a small business can be a difficult job. The responsibilities can be daunting, and the tasks can quickly pile up. Running a micro-business can be even tougher. Similar tasks are placed on fewer people, and your to-do list can get crowded in a hurry. Compounding the challenge is the fact that many people simply procrastinate their duties. After all, why do something now when there will be time for it later? There’s no clear reason why some people tend to procrastinate. Research suggests that procrastination might actually be a factor of genetics, something that’s been passed down through the generations. Maybe you even fall into that category. But just because you might be a natural procrastinator doesn’t mean you have to give in to your instinctual behaviors. A variety of productivity tools are out there, ready to help you overcome the urge to delay what should be done right away.
Looking to get started (or start fresh) in content marketing for your small business? You’re in luck – we picked up some great tips at Social Media Examiner’s recent Social Media Marketing World conference and we’re dying to share!
The first session we attended was with content marketing expert Joe Pulizzi. One of the takeaways we most wanted to share with you from the presentation is the idea of creating a content marketing mission statement.
Long before you create a blog, brainstorm topics, or write your first blog post, it’s critical to make sure that you (and anyone else who will contribute) know exactly what it is you’re setting out to do. If you aren’t sure, how can your audience be?
Deciding to break out on your own and start a small business is a bold move. So bold, in fact, that some people think all you need in order to do it is the appropriate amount of gumption. In our current culture, there is a certain amount of glamour assigned to the entrepreneur – from eccentric celebs to startup success stories, there’s no shortage of encouragement out there. But when it comes down to brass tacks, the business of self-employment should not be taken lightly.
When starting a new business, the early decisions can make all the difference. This includes choices like how you craft your business strategy or the tools you use to create a professional website, but equally important are the hiring decisions you make.
The policies you have in place from the very beginning will impact how early employees view their roles and responsibilities and will help set the tone for the future of your company. To get you off on the right foot, take a look at these seven policies that you should definitely have established before hiring your first employee.
Success doesn’t always come easy. While many aspiring entrepreneurs would like to start out on top, it often takes years (or decades) of dedicated and diligent work to grow your small business into a corporate powerhouse.
Luckily, there are plenty of examples of businesses that started from humble beginnings and eventually grew into successful giants of their respective industries. Here are just a few examples of how far hard work, ingenuity, and a dash of business sense can take you.
How was your 2014? Thanks to our great users, we had a strong one here at Webs, and we’re excited to continue to grow and improve in 2015!
The turn of the year is a good time to reflect on how you run your business and make any needed adjustments. In that spirit, we’ve put together a list of 5 Easy Rules you can follow in 2015 to set your business on a great path for growth in the New Year.
1. Keep a to-do list that actually gets done
Trello is a quick, easy, and visual way to create tasks and track their progress to completion.
With so many digital advertising options available these days, it can be hard to decide what, when, where, and how much to advertise for your company. These questions are especially pressing for small business owners who lack the budget to compete with their larger competitors for screen time.
So what do you need to consider when it comes to getting the most bang for your ad buck? Advertising tech company YuMe is here to tell you. Based on some pretty detailed research, the infographic below provides lots of insights about consumers’ digital lives and their responses to on-screen advertising. The most prominent question they seek to answer is ‘what role does screen size play in ad effectiveness?’
We’re incredibly excited to announce the addition of a new tool to the Webs platform that will help businesses save a significant amount of time, money, and headaches in getting their business listed everywhere online.
Introducing Webs Local Search: The easiest way to list your business everywhere online.
What Is Local Search?
In a recent Webs blog post, we described the importance of local search for small businesses, how local search differs from SEO (Search Engine Optimization), and how you can check if your business is listed today.
If you’re thinking about starting a small business, or have recently undertaken any entrepreneurial venture, you might be looking to expand your bookshelf. And since we’re all about saving small business owners time here at Webs, we thought we’d offer up some of the best, most inspiring, and most helpful titles we’ve read over the years. We hope you find it helpful, and please leave your own recommendations in the comments at the end!
Title: The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
Author: Chris Guillebeau
Why I recommend it: There are few books that I’ve read as inspirational and as actionable as The $100 Startup. The focus of this book is not how to found the next Google, Facebook or Apple. Instead, it facilitates the creation of time and money in order to pursue a meaningful lifestyle. I only read this book once, but reviewing it here has prompted me to dust it off and read it again. It’s hands down one of the best books that I’ve read. – Collin T., Search Marketing Specialist
We often hear questions from Webs users about how they can make their small business websites more effective, attractive, and professional. And that’s good news because it shows that those people have taken the first step toward success: recognizing that there is a difference between putting up a website, and having a professional online presence.Limited time: Save 40% on a new Webs package with the code WEBSBLOG40 at checkout! Click here.
It’s easy to start a small business website – just think of a domain, find a hosting service with a builder (like Webs!), and hit publish. But what sets a successful website apart is the execution. The devil is in the details, as they say, and you’d be surprised how many people forget them. So to help you make sure that your website is doing your small business justice, we’ve created an infographic based on insights from the experts right here at Webs.