Congratulations, you’ve decided to dive into the world of crowdfunding!
Before you take the plunge, consider creating a companion website to enhance your Kickstarter, Indiegogo, or other crowdfunding campaign. The following must-haves will ensure your project gets off to a great start with a home for telling your story to potential backers, journalists, and other interested parties.
1. Domain Name
If you don’t have a domain name, that’s the first place to start. The best option is to match your domain name to your company, product, or project. Create a memorable domain name by making sure it’s short, easy to spell, and complementary to your brand. A custom domain name will give your website a professional address that’s easier for customers and backers to remember. Plus, it will provide extra real estate for your project in search engines.