Small Business Saturday will take place on November 30th, 2013. This annual event focused on the promotion of small businesses in local communities is in its 4th year now, and has grown by leaps and bounds since it was first launched in 2010 by American Express.

For the uninitiated, Small Business Saturday is “a day dedicated to small businesses across the country” by encouraging members of local communities to get out and “Shop Small” the first Saturday after Thanksgiving. Falling directly between Black Friday and Cyber Monday, this day gives small businesses a chance to compete on their own terms.



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