The most effective marketing strategies are ones that capture your audience’s attention. And the best way to do that is to show that your company has personality.
That’s why when holidays like Halloween roll around, it is always a good idea to show your spirit (see what we did there).
This year we saw some great examples to spook your imagination for doing some last minute efforts today, or get you ready for next year!
Sending out a Halloween-themed email can be a subtle, yet effective, way to impact open and click-rates for this time of year. While some may believe your inbox may be cluttered with similar messages, dare to be different to drive your customers to be curious about your message. Instead of just saying “Happy Halloween,” try some cheesy Halloween subject lines where your audience can’t help but laugh at (and click) your email! The best message I received this year came from Ann Taylor LOFT.