Any words you read will evoke an emotion. A news article chronicling a devastating event will make you feel a certain way, while a humorous story will elicit an entirely different response. Or maybe you’re reading an opinion piece you vehemently disagree with.

Whatever the subject matter, the genre and tone of the writing will determine a reader’s emotional engagement with the text. But did you know that font has just as much of an impact on reader emotions? Let’s take a look at how to leverage fonts as you design your website.


During our How To Make A Website series, you’ve learnedthe pieces of a website, you’ve gathered everything you need to make a website, and you’ve planned out the perfect homepage. Now that you have all of your information together, you need to choose the best way to display it all.

Choosing typography for websites can be a full-time job. But if you keep it simple and follow the rules below, you can end up with a great, user-friendly website that your visitors will love.



Layout Style

Header Style

Accent Color