Crowdfunding Vector

Congratulations, you’ve decided to dive into the world of crowdfunding!

Before you take the plunge, consider creating a companion website to enhance your Kickstarter, Indiegogo, or other crowdfunding campaign. The following must-haves will ensure your project gets off to a great start with a home for telling your story to potential backers, journalists, and other interested parties.

1.  Domain Name
If you don’t have a domain name, that’s the first place to start. The best option is to match your domain name to your company, product, or project. Create a memorable domain name by making sure it’s short, easy to spell, and complementary to your brand. A custom domain name will give your website a professional address that’s easier for customers and backers to remember. Plus, it will provide extra real estate for your project in search engines.


Growing Your Startup Infographic Mashable

Attempting to establish a startup takes courage, determination, and a slight leap of faith. To run a successful startup, it takes hard work, perseverance, and a lot of luck.

Statistics show, of the 514,000 new business owners in 2012, only 18% will succeed in their first venture. Those who are brave enough to try for a second or third venture see their success rate rise to 20%.

So why are so many business owners willing to take the plunge?

68% believe the odds of their business succeeding are better than others in their sector. And with such a positive attitude, they are more likely to stick it out to see success.


Beer steins image

When you first decide to strike out on your own and start a small business, one of the biggest initial challenges you will face is funding your new venture. There are lots of ways to finance a small business – including venture capital, angel investors, and business loans. Each of these come with their own pros and cons, of course, and you have to decide which one best aligns with your business goals.

If you decide that it’s important to your vision of your own business to maintain full creative control and not feel beholden to a few majority investors, it might be time to get creative. Your options will be different depending on the type of business you plan to start, but today we’ll look at a how a Minneapolis brewpub solved the funding riddle.


For the final installment in our series on building a community around your small business, we are going to about a strategy that lets you kill two birds with one stone: Crowdfunding!

We’ve discussed crowdfunding as a financing option before, but today we’re going to focus on its powers of community building. Which means we are going to take a closer look at CROWDFUNDx by the well-known company Crowdfunder.

For the uninitiated, Crowdfunder is an online platform that helps match investors with entrepreneurs. In their words, they want to “democratize access to capital for small business owners who don’t have access to wealthy investors.” Through their ever-expanding network, small businesses and startups are able to get in touch with people who can give their idea a chance to make it in the market.


Whether your small business is just starting out, or you’re looking for the funds to take it to the next level, it’s important to be aware of the alternative sources of funding available to you beyond the traditional small business loan options.

The world of funding for startups and entrepreneurs has changed pretty dramatically in the last few years. As has been the trend in the world at large, things have moved away from the one-on-one transactions and toward a more social model that leverages the viral potential of the Web.



Layout Style

Header Style

Accent Color