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We are still early on in 2015, which means it is just as good a time as any to assess your current business practices and make goals for how to enhance your strategy throughout the year.

Thanks to Content Marketing Institute (CMI) and Rainmaker Platform by Copyblogger media, we’re able to provide some insight on what small business marketers, like you, are looking to improve for one of the most essential tactics in a modern marketing strategy: Content Marketing.

The following summary comes from CMI’s annual content marketing research, focusing on how the practices of small business marketers in the business-to-business (B2B) space have changed over the last year.



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