Today’s article comes from Deanna Zaucha, Webs Retention Marketing Coordinator.
In business, we are bombarded by the importance of “Big Data”. How we must strive to collect, analyze, and use it to make strategic business decisions. Amazon paved the way with predicting our purchase desires in the email inbox, and now we see it in production in a relative newcomer, Netflix.
Netflix, for those who may not be up to date on this whole “Internet” thing, is an on-demand Internet streaming service available with your $7.99 subscription and addiction to any TV series or movie. It even helped coined the term binge-watching – “The practice of watching television for longer time spans than usual, usually of a single television show” – Wikipedia.com.