small business contracts

When starting a new business, the early decisions can make all the difference. This includes choices like how you craft your business strategy or the tools you use to create a professional website, but equally important are the hiring decisions you make.

The policies you have in place from the very beginning will impact how early employees view their roles and responsibilities and will help set the tone for the future of your company. To get you off on the right foot, take a look at these seven policies that you should definitely have established before hiring your first employee.

READ MORE
Oscars Opening Number Snapshot

Last night, the 87th Annual Academy Awards was more than just a stage for the stars of Hollywood. It became a platform for politics, including (but not limited to) gender equality, race relations, suicide prevention, and immigrant rights.

I felt that this representation for touchy subjects demonstrated how the entertainment industry is ever-evolving.

It’s not always about the glitz and the glamour, but also about making a difference in the world.

Just take a look at one of the movie moments celebrated at the 2015 Oscars: the 50th anniversary of The Sound of Music.

READ MORE
Crave Infographics Screenshot

It is often said that content marketing is strengthened by a visual, or that an image will have more engagement versus a text update on social media.

But, have you ever thought about the science behind as to why this is true?

AdWeek shared 13 scientific facts for what makes infographics so desirable to a user for consumption of information, and (indirectly) why you should consider using them more in your content marketing strategy.

And hey! You’re in luck.
This article will tell you why your brain loves infographics WITH an infographic!

READ MORE
Map Pinpoints - Local Listings - Cover Photo

Late last year, we released Local Listings, a tool that helps your business or group get listed in over 100 online directories with just a few clicks.

Recently, we’ve talked about the importance of local search for small businesses and how local search differs from Search Engine Optimization (SEO).

So by now you know that showing up in local searches is incredibly important for your business. But do you know what to include in your local search listings?

To help you cover all your bases, we’ve put together these 10 best practices to help ensure that not only will you show up in local searches, you’ll show up first!

READ MORE
Desinion Website Screenshot

We’ve talked before about the value of user testing for your small business website, and a few ways to go about it. But have you ever wanted to get the same unbiased feedback to help you make other strategic decisions? Whether it’s a logo, a user experience flow, a new ad, or some copy you’re trying out, getting measurable feedback early in the process can help you save money and get better results.

So, how can you get a significant number of opinions in a way that’s easy to read and base decisions on? Desinion. Every now and then a product or service comes along that seems so fantastic that I just can’t believe that it’s really as inexpensive as it seems. Desinion is one such service. There are free and paid options ($19/year), both of which seem to provide a really excellent value.

READ MORE
Majestic Wonders Website Header

Every few weeks, we feature Webs users here on the blog and highlight many of the interesting ways that they are using Webs to create truly stunning websites.

Recently, we’ve featured a dance psychologist, a beautiful art store, and a Turkish ice cream company!

In those posts, we’ve shared how you can achieve similar designs, use the same features, and learn from the experience of others.

Today we’d like to dig a little deeper and share a full small business success story. Several weeks ago, I reached out to Kerri, the owner of Majestic Wonders Photography, to see if she would be interested in sharing her story on the Webs blog. As a product owner on the Webs team, I was interested to hear more about her experiences with Webs and how our products helped her business succeed.

READ MORE
Watering a plant - growing a business

Success doesn’t always come easy. While many aspiring entrepreneurs would like to start out on top, it often takes years (or decades) of dedicated and diligent work to grow your small business into a corporate powerhouse.

Luckily, there are plenty of examples of businesses that started from humble beginnings and eventually grew into successful giants of their respective industries. Here are just a few examples of how far hard work, ingenuity, and a dash of business sense can take you.

READ MORE
Content Marketing Institute Report Cover Screenshot

We are still early on in 2015, which means it is just as good a time as any to assess your current business practices and make goals for how to enhance your strategy throughout the year.

Thanks to Content Marketing Institute (CMI) and Rainmaker Platform by Copyblogger media, we’re able to provide some insight on what small business marketers, like you, are looking to improve for one of the most essential tactics in a modern marketing strategy: Content Marketing.

The following summary comes from CMI’s annual content marketing research, focusing on how the practices of small business marketers in the business-to-business (B2B) space have changed over the last year.

READ MORE
Example Site Header

Perhaps the weather is perfectly fine wherever you are, but here in the Washington, DC area, it’s cloudy and in the mid-twenties. Which is why today’s Webs user example site will feature a tourism company in the state of Kerala, India, where it’s in the mid-eighties right now.

In addition to beautiful imagery and a nice-looking layout, the Swapna Kerala Holidays website succeeds at one of the most important things for a business in the travel industry: establishing trust. Whether within their own country or to the other side of the world, most people get a little anxious around travel. Which is why it’s so important for a company that serves travelers to convey through their website that customers are in good hands when choosing their services.

READ MORE
Web Design Infographic Header

Sometimes it’s fun to take a trip down memory lane. Whether it’s reminiscing about at the early days of the internet, as in BMW’s Super Bowl commercial, or looking back at the history of web design.

If you’re in the mood to do the latter, you’re in luck! Today we’re sharing a fantastic infographic from AmeriCommerce that takes a detailed look at how things have changed – from design to browsers to screens – from 1990 to today.

So put on your biggest baggy jeans, grab your giant mobile phone, and hop in your time machine as we go back…to 1990.

READ MORE

STYLE SWITCHER

Layout Style

Header Style

Accent Color