killer-imagery-cover

As a website owner, you know the importance of having quality, eye-catching imagery to draw people in to your site and keep them engaged. When you’re ready to add a blog to your content marketing strategy, remember that the same rules apply!

When you’re passionate about what you do or what you create, it’s easy to write about it at length. You have lots of expertise to share, and your blog is a great place to share it. Just remember that your reader needs more than just your words to stay engaged with what you have to say; they need great imagery too.

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CES 2016


Cover Image via Kobby Dagan / Shutterstock.com

Last week was an exciting week in the world of tech. The iconic Consumer Electronics Show (which has been around since 1967) was held on January 6 to January 9 in Las Vegas, Nevada.

While there was an incredible amount of innovation and adaptation shared over the four days, we wanted to share some of the most anticipated gadgets that appeared (and some that may even be in your price range)!

Lo and behold, our CES 2016 round-up:

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Gizmodo_InternetExplorer

The infamous Internet Explorer is a browser we all love to hate. For users, it’s notoriously slow, and for marketers it is the bane of our email marketing and web design testing processes.

But lucky for us, Microsoft has announced that support for older versions of Internet Explorer will end on January 12, 2016. This means that only Internet Explorer 11 will continue to receive security updates, compatibility fixes, and technical support.

Internet Explorer 11 has had much better reviews than previous versions and offers better security and performance than operating systems created in the past.

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2015 Recap for 2016

We are only one day away from 2016, which means that we have become a bit nostalgic about the last year of content we have created for you.

In a digital world, tips, tricks, and tools are often being changed, updated, or have disappeared. However, we think the following articles we’ve written about web design, digital marketing, SEO, branding, and your small business growth this year will be helpful in preparing you for a happy and successful 2016.

So to get ready for the year ahead, dive in, and reflect on what we’ve learned from 2015:

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Tech Presents Cover Image

2015 has been a busy year! Small business owners and entrepreneurs have had to learn more about video, survive Mobilegeddon to focus on SEO, and start to think about life on Mars thanks to SpaceX.

So if you are one of those busy businesspeople, we know that holiday shopping may not have been a top priority; or even if you are trying to purchase for one of these determined people, this list is for you!

We’ve gathered some of the coolest tech gadgets we could find into a single list to help you quickly find a gift for that tech-savvy someone.

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Small Business - MyCase Infographic Cover Image

You know just how important websites are to your small business. But did you know that a third of small business owners maintain their websites themselves?

When creating your own website it is important to stay away from costly websites mistakes outlined in the infographic from MyCase below.

  • 41% of small business owners who plan to improve their websites, say design and aesthetics are the top choices of action.
  • 25% of business owners say the cost of maintaining the site is a big hurdle.
  • 60% do not have mobile websites or know if their websites are mobile-capable.
  • 26% of small business sites cannot be found in online searches.

Luckily, you are least likely to commit these unforgivable mistakes with sophisticated DIY website builders like Webs. Webs offers many themes for pleasing aesthetics, a budget-friendly plan structure, a mobile website option, and a local listings tool available to be found in hundreds of directories online including Google and Yelp.

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brand identity quiz cover

The foundation of a successful small business is the understanding of who you are, and differentiating yourself from the rest of the businesses already out there.

In order to accomplish this you must explicitly identify your brand to reflect your true self through every piece of content that your customer may come across; whether that is your website, your social media, or even just a flyer found in the neighborhood. Many businesses struggle to build a successful brand identity, but when done correctly the results are astounding.

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website dos and donts cover image

You may be starting to think about updating your website for the holidays and the New Year…

But before you get started, do you know the factors of web design to help you build your best small business website?

WeddingWire did you a favor and created a great do’s and don’ts infographic list to check (and check it twice) as you look to improve your small business website this season.

Our top three favorite do’s and don’ts are:

Do’s:

  1. Do use easy-to-read and simple colors and fonts
  2. Do create navigation bar and bucket your content by theme
  3. Do add your business reviews to your website homepage

Don’ts:

  1. Don’t make it hard for visitors to find what they are looking for or they will leave within 10 seconds
  2. Don’t underestimate the power of strong SEO
  3. Don’t forget to test what your website looks like on mobile

For the full list, take a look at the infographic below, and tell us your favorites in the comments!

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Thanksgiving Cover Photo

Dear Webs Users,

As you’re preparing for Small Business Saturday and other holidays, we wanted to take the time to thank you for your loyalty to Webs! We’re happy you have chosen to trust your small business with us, and we hope you have a happy and successful holiday season.

Since this can be a stressful time of the year, please enjoy the cartoon below to bring a little laughter to your day.

Happy Thanksgiving!

Love,
The Webs Team

About the Author: Deanna Zaucha is the Senior Content Marketing Specialist for Webs and Pagemodo, and also manages their social media presence. She can be found on the dance floor, or on her iPhone keeping up with trends in marketing and tech. Get more from Deanna on the Webs Blog, Pagemodo Blog, and Twitter.

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