In this digital age, we have become accustomed to a fast-paced society. We always are thinking about how to better build our websites, how to make everything mobile-ready, and how to better target our audiences. But sometimes, it is nice to take a moment and reflect on the way things were; and keep tabs on […]

While Google changes their algorithm and rules often (almost as much as Facebook), there was a recent change to the search engine that can be beneficial for your small business – so heads up! The Next Web announced last week that Google is making site-specific search more prominent on search engine results pages (SERPs). What […]

In this day and age, it is difficult to sustain a brand identity from inception. It takes transparency, dedication, and a bit of luck to have stumbled upon a concept that just works. Uber happens to be one of these brands that has triumphed; securing successful branding across 200 cities and 45 countries. Let’s take a […]

Business to Business Marketing. B2B Marketing. The wonderful process of selling goods and services to another company. Anyway you phrase it, we know running  B2B marketing campaigns can be just as demanding as any B2C campaign, if not more so, since your audience is a company just like you! Getting caught up in the daily demands of making things […]

The Inbox Diaries is a series designed to help busy entrepreneurs keep up with all the latest news in small business, marketing, and social media. I’m scouring my inbox every day for interesting tidbits – so you don’t have to. This Week’s Stories: Just Can’t Wait? Join The OS X Yosemite Beta Program While Apple […]

  Inbox Diaries is a series designed to help busy entrepreneurs keep up with all the latest news in small business, marketing, and social media. I’m scouring my inbox every day for interesting tidbits, so you don’t have to. This Week’s Stories: Facebook Experiment Raises Privacy Concerns Everyone’s favorite (maybe) social network found itself in […]

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