No small business tools series would be complete without mentioning our friends at Vistaprint. Possibly best known for their business card services, Vistaprint’s specialty is really communication, in many forms, between small businesses and their present and future customers. While Vistaprint also offers a number digital services, today we’re going …
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In last week’s post about analytics tools for small business owners, we talked about how Google Analytics and Webmaster Tools can help you figure out where your traffic is coming from and how to get more of it. So what happens after you’re gotten those visitors to your page? Are …
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It’s hard to overstate the importance of Google for small businesses. While big brands are using their big budgets on flashy advertising strategies, Google provides an avenue for the underdogs to get their content out there by optimizing their sites for organic search. It doesn’t matter how big your budget …
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Our roundup of useful tools for your small business toolkit continues today with a walk on the practical side. If there are two things that small businesses are short on – almost by definition – it’s time and space. That’s why it’s important to have great tools on hand to …
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Our series on tools for small business owners continues this fine Monday with some options for editing your own images. The importance of great imagery for your website and printed materials can’t be overstated. Images are a great way to draw visitors and prospective customers in and show them something …
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Planning how you’ll communicate and find customers for your small business is an important first step. But once you’re all set with tools for your small business website, your social media profiles, and your email marketing campaigns, it’s time to get down to step number two: selling stuff! This is …
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Here in week two of our series on helpful tools for small business owners, we’re going to talk about a new tool from our friends at Pagemodo that is really two tools in one. Pagemodo Posts is an exciting tool for social media content posting, but it’s really also a …
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Our series on essential tools for small business owners continues with a guest post from our very own Email Marketing Manager, Erin King. A good email marketing program is an essential tool for growing your small business and increasing your revenue. The first step? Finding the right Email Service Provider, …
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Today’s post in our Small Business Toolkit series will address how you, the small business owner, can create your own engaging infographics. We talked here on the blog last month about how sharing great content through social media can be a powerful way to drive traffic to your website. It …
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Our Small Business Toolkit series continues today with a look at the most important tool in your arsenal: your website! If you missed our kickoff post, learn about online resources for small businesses here. If you have found your way to this blog, you are most likely already aware of …
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