We’ve recently talked about how to promote your business by promoting yourself, but have you thought about where to do this? Well, the short answer is everywhere. You never know when a great networking opportunity may present itself, so you should always bear in mind that you are the face …
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Our series on promotion for small businesses rolls on today with an insightful look at the power of promotional products from our friends at Vistaprint. In a recent blog post, they discussed five major benefits of using promotional products as a marketing tactic, which we’d like to share with you …
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This week’s Webs user site is a great example of how small businesses can use branded events to promote themselves and create exposure and buzz. One of the big advantages of having a small business with the interaction you can foster with your local community. It’s a great way to …
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Promotion, one element of your marketing mix, is the set of tactics business owners and marketers use to achieve a defined goal for the business or brand. And whether your next promotion is digital (a contest, a landing page on your website, an email) or print (brochures, a postcard mailing, …
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Continuing May’s theme of promotion for your small business, today’s topic deals with how your presentation of yourself as the owner of your business can help (or hinder) your marketing efforts. Turns out, our Head of Marketing has recently had a lot of experience on this front, so we’ll turn …
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Hi everyone—this is Rochelle from the Webs marketing team.  Sarah is giving me guest blogging privileges today to tell you about a new product development I’m really excited about: our Webs SEO Booster. For the uninitiated, SEO stands for search engine optimization and it refers to the practice of making your website …
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Our discussion of time management for small business owners wouldn’t be complete without addressing the huge time sink that is social media marketing. Because part of being a good Facebook and Twitter administrator is sharing great content with your followers on a regular basis, this part of your marketing program …
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As part of our series on small business time management and efficiency, today we’re doing a roundup of keyboard shortcuts for popular social media sites! While some people prefer to point and click, many argue that it’s much faster and more efficient to use keystokes whenever possible. Try out the …
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During the month of April on the Webs blog, we’re going to be exploring tools and tips to help small business owners manage their limited time efficiently. Today’s article comes from our very own Head of Marketing, Rochelle Sanchirico, who is passionate (some might say fanatical) about the importance of inbox …
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Throughout the month of March on the Webs blog, we’ve been talking about the tools small business owners need to succeed. From email marketing to promotional materials to ecommerce tools, we’ve covered a lot of ground. Below you’ll find a quick reference guide to the kinds of tools every small …
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