Yesterday, I attended the webinar Everybody Writes, sponsored by Marketo and given by Ann Handley from Marketing Profs. If you couldn’t guess by the title, Everybody Writes was a webinar focused on content marketing. Handley has recently written a book on the subject and decided to share her knowledge with the Marketo community. I received so […]

If you are a small business owner who finds Google alliterative algorithms Penguin and Panda to be intimidating territory, you’re not alone. You have enough on your hands with running a business and maintaining a website without having to decipher what each Google algorithm update means for your marketing and SEO strategy. While it’s certainly […]

You might remember back in January this year we talked about the release of hundreds of new generic top-level domains. These included specific brand names like .NIKE, .APPLE, and .AMEX, as well as more generic terms like .GURU, .COMPANY, and .SHOP. While small business owners and individuals were excited about this at the time, it’s […]

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