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It’s Friday afternoon, which means it’s the perfect time for a colorful and informative infographic! This one comes from LinkedIn – specifically their Talent Solutions brand – and it sheds some light on their December 2013 survey of 18,000 employees in 26 countries. (Love LinkedIn? Check out Monday’s post about Influencers)

One of the most interesting findings displayed in this graphic is the fact that of the 72% who said they were either “very satisfied” or “satisfied” with their jobs, only 18% said that the would not consider changing jobs. While ambition is great, some employers might find it a little disturbing to know that even their very satisfied employees might walk out the door if the right opportunity presented itself.

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What do you have in common with Richard Branson and President Barack Obama? Soon you’ll all be blogging and posting content on LinkedIn’s publishing platform!

That’s the idea, anyway. Since the late 2012, when LinkedIn introduced its publishing platform (which you might know as LinkedIn Influencers, LinkedIn Today, or Pulse), regular users like you and me have been able to glean wisdom from a collection of several hundred hand-picked thought leaders. Through the content hub we could find insights and long-form content that stood out from the links and status updates the rest of us could post.

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Today’s post is for anybody who has ever looked at their Google search results and wondered, “Now why does that guy have his picture beside his content and I don’t?”

The answer is, that guy has successfully set up Google Authorship for the content he shares online. In a nutshell, Google Authorship is a way for people searching for content to immediately see who wrote an article, identifying them by their name a photo.

If you have a blog and are consistently creating posts as part of your content marketing strategy, you have a huge opportunity to do something relatively simple that can have big benefits for you and your small business. What kind of benefits, you ask?

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In honor of Social Media Week (hey, did you know that it’s Social Media Week?) today’s post will address one of the most asked questions in all of social media marketing: what are the most effective tactics for posting on social media?

As luck would have it, our good friends at Pagemodo recently created an infographic with social media posting tips for 4 of the most popular platforms – Facebook, Twitter, Pinterest, and LinkedIn. In it, you’ll find answers to questions like:

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As you may have heard, the day has finally come for the release of new Generic Top-Level Domains, or gTLDs, on the Internet. Though many are available today, more will be part of a measured rollout over time. According to ICANN, this expansion will take available gTLDs – like .com, .biz, and .org, from 22 to 1400. At the end of this post, you’ll find a great infographic from Webmechanix that gives the details, important numbers, and a partial list of the new TLDs that have been (and will be) released by category.

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So you’re thinking about starting a blog — awesome! Blogging can provide lots of great benefits for the blogger and for the site on which the blog lives. Whether you’re looking to grow your personal brand online, drive traffic to your small business website, or establish yourself as a though leader in your industry, a blog is a worthwhile endeavor. You can learn more about how a blog can benefit your small business website here.

Once you decide to start blogging, there are lots of options to consider. From the tone of voice you will use, to the blogging platform that will host it. (If you’re blogging for your small business, don’t forget that Webs offers a blog app that you can add directly to your current site.) Luckily, today we ran across a fantastic blogging infographic on DesignTaxi.com that was created by Barnickel Design. This infographic offers some great tips for getting started and maintaining a successful blog. Check it out below, and best of luck with your new blog!

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Looking back at 2013, a lot changed in the world of social media, specifically in the area of advertising. Facebook was no exception, rolling out sweeping changes once again to its advertising offerings in September.

In an effort to help small business owners get their arms around all the different ad sizes and types, our friends at Pagemodo created an infographic explaining the various offerings and their uses. It’s definitely worth checking out – and bookmarking – if you plan to make a resolution to give Facebook advertising a try in 2014.

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The days of one-size-fits-all customer service are long gone – especially for small business owners. With big box stores offering free shipping, no sales tax, and deep discounts, the little guy has one last frontier on which to compete, and that’s customer service. The ability to form relationships and adjust service experiences to suit individual customers is what keeps a lot of people coming in to small businesses despite the fact that they might have to spend a little more money and actually get off the couch to shop there.

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While it may be true that virtue is its own reward, that idea is not always enough to motivate businesses to focus their efforts on good customer service. Sometimes they need big, scary numbers in order to get their attention.

Luckily, the infographic we’re sharing today from KISSmetrics has just that! There is a lot of great information to be found here about customer service and how much of an impact it can have on business. Here are 5 of the most eye-catching statistics we noticed:

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In an effort to make sure we’re giving readers the advice they seek for their small business marketing questions, we frequently check in on the terms that are most searched for by our visitors. There is one question that you all seem to be asking search engines time and again: Where should I promote my website (or business)?

While there is no magic bullet, there are a number of tried-and-true means for getting your name out there where people (and search engines!) can find you. We created the Slideshare below to help you plan your strategy for promoting yourself to the world. Enjoy!

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