As we talked about last week, there are a lot of myths out there about building a website — from the price to the timeline to the level of skill you need. The answers to people’s questions about website creation vary greatly though, depending on the route you take to build it. Many people still […]

Every successful company has something that sets their product or service apart from the competition. The reason that customers choose that brand instead of all the other options. The way you tell the world about that enduring quality is called your Unique Selling Proposition (USP). Not sure what your USP should be? The infographic below […]

Whether you’re just starting out or thinking about re-imagining your business’s brand, taking the time to create a well thought out and cohesive identity for your business is crucial. A recognizable, appealing identity helps your customers better understand who you are, and ensures you’ll stand out in a crowded marketplace. Below you’ll find the 6 […]

Wondering how to finance your new business venture? Whether you’re just getting started or considering refinancing your small business, there are lots of options to consider. In the infographic below you will find: The strengths and weaknesses of 7 common sources of capital A breakdown of the three most common types of business loans Some […]

Have you ever wondered which elements of your website make the biggest impression? The following infographic is based on a recent eye-tracking study conducted by the Missouri University of Science and Technology depicting: Where visitor’s eyes go first when viewing your website? Which assets catch your eyes the most? Major findings: First impressions of your […]

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