What do you have in common with Richard Branson and President Barack Obama? Soon you’ll all be blogging and posting content on LinkedIn’s publishing platform! That’s the idea, anyway. Since the late 2012, when LinkedIn introduced its publishing platform (which you might know as LinkedIn Influencers, LinkedIn Today, or Pulse), regular users like you and me have been […]

The days of one-size-fits-all customer service are long gone – especially for small business owners. With big box stores offering free shipping, no sales tax, and deep discounts, the little guy has one last frontier on which to compete, and that’s customer service. The ability to form relationships and adjust service experiences to suit individual […]

As our month-long series on holiday marketing planning continues, we’re bring back a popular infographic from last year that takes a look at holiday sales trends, U.S. ecommerce projections, and way to optimize your holiday sales funnel. This year, online sales in the United States are projected to exceed $61 billion in the last two […]

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