New Social Media Management Tool from Pagemodo

Here in week two of our series on helpful tools for small business owners, we’re going to talk about a new tool from our friends at Pagemodo that is really two tools in one. Pagemodo Posts is an exciting tool for social media content posting, but it’s really also a …
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Getting Started with Email: You Need Professional Help

Our series on essential tools for small business owners continues with a guest post from our very own Email Marketing Manager, Erin King. A good email marketing program is an essential tool for growing your small business and increasing your revenue. The first step? Finding the right Email Service Provider, …
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Tools For Driving Traffic: Make Your Own Infographics!

Today’s post in our Small Business Toolkit series will address how you, the small business owner, can create your own engaging infographics. We talked here on the blog last month about how sharing great content through social media can be a powerful way to drive traffic to your website. It …
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The Next Frontier of SEO: Social Media Optimization

Have you ever told a friend about a trendy new bar you heard of that you think they’d like, only to be regaled with a horror story about bad service and food poisoning after they visit it? So embarrassing. And if you think it’s scary going out on a limb …
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Easy SEO Tips: Meet The Title Tag

It’s that time again—no, not Peanut Butter Jelly Time. It’s SEO time! I couldn’t in good conscience explain the basics of SEO, talk up the benefits of SEO, consider SEO Myth vs Reality and then leave you holding the bag, wondering what to do next. In this article, I aim to point …
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Search Engine Optimization: Myths vs Reality

The beginning articles in this series focused on SEO Basics and the Benefits of SEO. In the first article, I stated that for some, SEO has caused a lot of confusion and frustration. This confusion and frustration is the result of an overwhelming amount of misinformation and the perpetuation of outdated SEO practices. As …
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Search Engine Optimization 102: Benefits of SEO

Now that you’re familiar with the concept of SEO and what it does, it’s time to build upon that foundation. Part two of this series aims to show you just how critical SEO is to your online success by discussing its benefits. If you didn’t get the opportunity to read …
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Search Engine Optimization 101

Our series on How To Make a Website has come to an end, so it’s time for our next topic. Being that it’s February, it seems only appropriate that we take some time to talk about those three little words… No, not those three little words. We’re talking about Search …
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Make Your Visitors Tappy: Optimizing for Tablet Users

As the proud owner of a small business website, you’ve done your best to make your website attractive and easy to use. You’ve set up a welcoming homepage, made sure to have user-friendly navigation, and even optimized your contact page. Yep, any potential customer sitting at their computer would be …
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How A Blog Can Make Your Small Business Website a Success

There was a time not too long ago when people thought of blogs and websites as two distinctly different things. The purpose of a website was to promote products and services and provide static information. A blog was a type of website that featured articles or journal-like entries that people …
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