Today’s article is a guest post from Webs’ Search Marketing Specialist, Collin Tate.
Originally this post was going to be about my experiences with Zappos, how awesome they are and how businesses both large and small should aspire to completely own customer service the way that Zappos does. Instead, I’m going to chat about an unexpected hero, and how going above and beyond typical customer service creates bonds and develops customer loyalty.
If you’ve ever owned a computer, you know how frustrating it is when things stop working. There’s little worse than when you have an accidental drop, you get a virus, when hardware fails or kids or pets get their little hands or paws on your computer. If you’re like me, you first try to troubleshoot the issue alone. When that doesn’t work, you call a family member or friend who knows their way around computers, hoping that they can fix your problem, all the while praying that you don’t have to call tech support.