Whether online or offline, a customer’s first time experience with your business is incredibly important and has a very large impact on the likelihood that they return again.

On average, loyal customers are worth up to 10 times as much as their first purchase. (White House Office of Consumer Affairs)

So how can you ensure that wherever new customers discover your business they get the first time experience they deserve and that will keep them coming back? Just follow these five techniques and you’ll own your customers’ first time experience.


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Social Media Marketing can be a challenging (and very time consuming) job.  Between finding sharable content, writing high quality blog posts, engaging with your followers, and scheduling posts on all major social platforms, you could drive yourself crazy!

That’s why we’ve put together a list of 16 social media marketing tools that will keep you sane AND reduce the amount of time you spend managing a successful social media presence for yourself or your clients.



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Late last year, we released Local Listings, a tool that helps your business or group get listed in over 100 online directories with just a few clicks.

Limited time: Save 20% on Local Listings with the code LOCAL20 at checkout! Click here.

Recently, we’ve talked about the importance of local search for small businesses and how local search differs from Search Engine Optimization (SEO).

So by now you know that showing up in local searches is incredibly important for your business. But do you know what to include in your local search listings?

To help you cover all your bases, we’ve put together these 10 best practices to help ensure that not only will you show up in local searches, you’ll show up first!


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Every few weeks, we feature Webs users here on the blog and highlight many of the interesting ways that they are using Webs to create truly stunning websites.

Recently, we’ve featured a dance psychologist, a beautiful art store, and a Turkish ice cream company!

In those posts, we’ve shared how you can achieve similar designs, use the same features, and learn from the experience of others.

Today we’d like to dig a little deeper and share a full small business success story. Several weeks ago, I reached out to Kerri, the owner of Majestic Wonders Photography, to see if she would be interested in sharing her story on the Webs blog. As a product owner on the Webs team, I was interested to hear more about her experiences with Webs and how our products helped her business succeed.



How was your 2014? Thanks to our great users, we had a strong one here at Webs, and we’re excited to continue to grow and improve in 2015!

The turn of the year is a good time to reflect on how you run your business and make any needed adjustments. In that spirit, we’ve put together a list of 5 Easy Rules you can follow in 2015 to set your business on a great path for growth in the New Year.

1. Keep a to-do list that actually gets done
Trello is a quick, easy, and visual way to create tasks and track their progress to completion.



We’re incredibly excited to announce the addition of a new tool to the Webs platform that will help businesses save a significant amount of time, money, and headaches in getting their business listed everywhere online.

Introducing Webs Local Search: The easiest way to list your business everywhere online.

What Is Local Search?

In a recent Webs blog post, we described the importance of local search for small businesses, how local search differs from SEO (Search Engine Optimization), and how you can check if your business is listed today.


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Why Are You Building Your Website?

It’s a simple question that probably has a simple answer.  We’ve found that most of our customers build a website to attract new customers to their business, to create a digital presence for their brand or service, to sell products online, or to build an online community.

However, all of these different site-building goals have one thing in common: they won’t work if your site can’t be found. 

While SEO Booster is a great way to perfect your Search Engine Optimization (SEO) strategy for Google or Bing, your business, group, or site also needs a strong Local Search strategy to connect the digital to the physical world.


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When you find a good new restaurant or store, you share it with your friends, right?

Same goes for us here at Webs! When we come across a great web product, we love to share it with our readers here on the Webs Blog.

A while back, we talked about how you can use surveys to get feedback from your customers, but wouldn’t it be great if those surveys were quicker, easier, and less intrusive?

Qualaroo helps you serve your customers and site visitors better by easily collecting feedback from them on targeted website pages.  The best part of Qualaroo is that your visitors never need to leave your website to respond!  At Webs, we’ve seen that Qualaroo surveys typically get response rates of 3-5%, almost 10 times higher than our normal survey response rate!


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As a small business owner, you’ve worked hard on your web presence: You’ve invested time in testing different site variations, engaging your key influencers, and branding yourself along the way.

But, guess what?  If you stopped there, you might be missing out on up to 50% of potential customers for your online business.

It’s no secret: the world is getting smaller and even small online businesses have to expand internationally to continue to grow and remain competitive.


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Over the past 15 years, Netflix has built what is likely the most successful subscription service of all time.  Their users are incredibly engaged, fiercely loyal, and absolutely love the service.

However, despite this incredibly deep connection with their subscribers, users revolted when Netflix tried to dramatically increase their prices and fundamentally alter their suite of products.  Over the next 4 months, the company lost 800,000 subscribers and its stock price fell 77%.



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