Today’s post comes from Webs’ resident social expert, Social Media Manager Irina Kabigting.

Social media channels have the power to make or break your brand. When creating your a social media strategy for your brand, it is important to take the time to figure out how your brand elements and attributes translate into the social world and what you can do to protect them.

How to Elevate Your Brand on Social Channels

1. Be Active Where It Matters. Nichesocial media channels are popping up all the time and while new portals may seem appealing, it is important to have an active presence where majority of your customers like to hang out.


Have you ever wondered which elements of your website make the biggest impression? The following infographic is based on a recent eye-tracking study conducted by the Missouri University of Science and Technology depicting:

  1. Where visitor’s eyes go first when viewing your website?
  2. Which assets catch your eyes the most?
Major findings:
  1. First impressions of your website are made in less than two-tenths of a second.
  2. Viewers spend 2.6 seconds scanning a website before focusing on a particular section.
  3. Colors and images utilized play a vital role when it comes to creating favorable responses.


Whether you have an established small business or are just getting started, you should have a website as an outlet for sales/and or to serve as a platform for showcasing your products and services.  The problem you might face is actually getting people to visit your website. People need to know that your website exists, and they need to know how to find it.

What follows are some suggestions for promoting your small business website so customers and potential customers can find you online.


Earlier this year we posted tips on how to use YouTube to grow your small business website and how to use videos to drive traffic to your website. Today, let’s dive a bit further into what you can do to help your videos stand out, drive additional website traffic and grow potential fan base.

While there is no magic formula available for determining which videos will become viral, you can take some steps to ensure your video has a fighting chance. Here are a few elements to consider when creating your promotional videos:


You have taken the time to start and build your website, and are ready to start driving significant amount of traffic to your website. Now is the perfect time for you to start thinking about creating a domain name strategy.

Let’s start with basics. A domain name is the address of your website. Previously, we have posted information about how to pick the right domain name for your small business/website and the importance of securing your domain name early on.

We all know that the best possible scenario for any business is to get a domain name that matches the name of the business or blog. But if that’s not available, there are other things you can do to help get the traffic that you desire to grow your website. This is where a domain name strategy comes into play.


A very popular question has surfaced after the release of the new SiteBuilder3: How to add various widgets to my website.

What is a widget?

In the context of website building, a widget is a small application, or a component that allows a user to perform a specific function or access a service.  A few popular widgets include:  chat boxes, badges, clocks, countdowns, weather feeds, news feeds, rss feeds, and more.

How to add a widget?

1. To get started, click on the layout tab at the bottom of the Sitebuilder and select the Custom Html module.


The release of SiteBuilder3, website building tool, earlier this month has been very popular with the existing Webs users. The flexibility with which it allows small business owners to create a professional web presence has been unmatched. Webs users have also expressed positive feedback in regards to how SiteBuilder3 is helping them transform existing sites with easy drag and drop features. The latest update is allowing small business owners taken their current sites to the next level.


Today we would like to showcase some amazing websites that were built using the new SiteBuilder3 by Webs users just like you. Check out these example and get inspired to let your creativity flow.

The Brain Foundation

Wizard Screens and Gutter

Blissfully Organized LLC

Do you have an amazing website that was built/edited using the new Sitebuilder 3? Post your link below for all to see!

About the Author: Irina Kabigting is Webs’ Social Media Marketing Manager. Get more from Irina on Webs’ Blog and Google+.


Your website is a reflection of your business. Adding smart design details can make a world of difference between an average looking site and a dynamic stylish site that appeals to your visitors.

View the following video to learn how to quickly:

  1. Add professional photos
  2. Style images with frames
  3. Customize colors & fonts
  4. Add dividers to create visual separation
  5. Customize your footer customization


We are happy to announce the addition of a new module to the selection of available tools on the Webs SiteBuilder3 – Table Module. You can now quickly and easily add tables to your sites with a simple drag & drop option.

Tables are a great way of placing content into charts like pricing, schedules and menus.

How to Add A Table to Your Webs Website:

  1. To get started, click on the layout tab at the bottom of the Sitebuilder and select the Table Module.  
  2. Drag the selected module to an empty space on your page where you wish the table to live.To start populating the table, click the designated table header and text areas. 

Table Module Options

Table module comes with several options that are displayed when you click on the table while in SiteBuilder. From left to right:

  • Column button – allows you to add a new column to your table. Quick tip: clicking this button multiple times will create multiple evenly-spaced columns.
  • Row button – allows you to add a new row to your table.
  • Table settings – provides additional options to control table header, header color, borders, row colors and background colors for every other row.

Start adding the table module today and don’t forget to post below examples of how you are using this new feature.



Layout Style

Header Style

Accent Color