As you may have heard, the day has finally come for the release of new Generic Top-Level Domains, or gTLDs, on the Internet. Though many are available today, more will be part of a measured rollout over time. According to ICANN, this expansion will take available gTLDs – like .com, .biz, and .org, from 22 to 1400. At the end of this post, you’ll find a great infographic from Webmechanix that gives the details, important numbers, and a partial list of the new TLDs that have been (and will be) released by category.



With January coming to an end, this is when the rubber meets the road for people’s New Year’s Resolutions. While it’s definitely a relief to see the surging crowds at the gym starting to subside, there are some resolutions that are definitely worth hanging onto – like keeping your website fresh.

Statistically, one in three people will give up on their new ventures by the end of this month. If you want to be one of the other two people, read on for some tips regarding your website resolutions. We’re going to look at three areas of websites that can go stale, and how you can keep them fresh.



Today’s article comes from Deanna Zaucha, Webs Retention Marketing Coordinator.

As we round out January, there is still a lot of talk about keeping up with New Year’s Resolutions. These goals span from health and fitness to professional endeavors. But as a small business owner or entrepreneur, those goals often conflict or overlap; so I am here to talk about both with the trend of “Digital Detox.” For those who may not have heard this term before, here is the Oxford Dictionary definition:



Today’s article is a follow up on Monday’s post in which Webs’ Acquisition Marketing Coordinator Laura Kranz provided an introduction to affiliate marketing for small businesses.

Even if you’ve considered the affiliate marketing channel as a possible tactic for promoting a business, you might never have thought about how you could bring in extra income by becoming an affiliate yourself. While it takes a lot of time, effort, and dedication to earn a substantial income through affiliate marketing, it can also be a hobby to make small profits that are related to the content on your website. However, before you dive in, there are many things to keep in mind when deciding to advertise products and services that are not your own.



Today’s post comes from resident startup enthusiast and Webs’ Lead Analyst, Alex Mitchell.

One of the hottest new trends for small businesses/startups is the use of Incubating or Accelerating organizations to supercharge growth by attracting significant media attention, connecting with experienced advisors, and obtaining funding from investors.

In the past, we’ve talked on the blog about important networks you can use to promote your small business from both an Offline and Online perspective. Before we dive in here, it may be worth giving those posts a quick read to understand how Incubators and Accelerators can fit into your overall networking strategy.


Today’s article comes from Laura Kranz, Acquisition Marketing Coordinator at Webs.

While most small business owners have heard the term Affiliate Marketing before, many are unsure exactly what it entails and if it’s a viable option for their small business. Today we’ll look at how it works, give an overview of terms, and help you decide if it’s right for your business.

How affiliate marketing works:
There are three major components of affiliate marketing: Advertiser, Affiliate Network and Publisher:


If you’ve been paying attention to the Internet this week, you might be under the impression that Google is about to freely give out your email address to stalkers, scammers, and trolls. While this is grossly dramatized – because this is the Internet – there is some truth to the story.

Google recently began alerting users to a helpful new feature that is being rolled out right now – a way for Google+ connections to send messages to your inbox without having to know your email address. Creepy? Maybe a little. End of the world? Likely not.


As the owner, and often sole employee, of a small business, entrepreneurs don’t have a lot of free time on their hands. But does that mean they should have to miss out on the joy of indulging in the antics of booze-fueled celebrities in suits and sequins?

For the small business owners who missed last night’s Golden Globe Awards because there were working late or getting to bed early, we’re delighted to share Mashable’s roundup of the evening’s most memorable moments. It’s hilarious and brief, so you can soak it all in and get back to your busy day.


Today’s post comes from Alex Mitchell, Webs’ lead analyst.

Sarah has posted a lot here on the Webs blog about the importance of branding your small business (Also see: Understanding Branding) so that your customers recognize what your company stands for and choose to return to it time and time again. However, one attribute of branding that many small business owners overlook is Personal Branding.

Like it or not, as a small business owner, your personal life has the potential to reflect positively or negatively on your business’s perception by potential customers.


So you’re thinking about starting a blog — awesome! Blogging can provide lots of great benefits for the blogger and for the site on which the blog lives. Whether you’re looking to grow your personal brand online, drive traffic to your small business website, or establish yourself as a though leader in your industry, a blog is a worthwhile endeavor. You can learn more about how a blog can benefit your small business website here.

Once you decide to start blogging, there are lots of options to consider. From the tone of voice you will use, to the blogging platform that will host it. (If you’re blogging for your small business, don’t forget that Webs offers a blog app that you can add directly to your current site.) Luckily, today we ran across a fantastic blogging infographic on that was created by Barnickel Design. This infographic offers some great tips for getting started and maintaining a successful blog. Check it out below, and best of luck with your new blog!



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