We’re halfway through the week people, which means it’s time for another edition of Example Site Wednesday.
Today’s site is from a technology support company in Las Vegas, Nevada called Technician Platoon. What stands out most about this site is how well this Webs user has employed layout and organization to convey a good deal of information in an effective way.
We’ve talked before about how imagery can be very important on a website to create visual interest. The exception to that rule, however, is the company whose industry does not lend itself to good imagery. The options in that situation always seem to come down to a site packed with unattractive or irrelevant images, or a small business website that is essentially just a Word document hosted online.
Technician Platoon has avoided both of these pitfalls by organizing their information and typography in a way that still feels visually interesting without adding a bunch of clutter.
On the homepage, they use a one-column layout at the top, and a 3-column layout toward the bottom to create interest:
On the page that details their services, they use tinted boxes to organize the information in such a way that it is easy to digest.
Techniques like these are a great way for small businesses that don’t have access to professional photographers or designers to create a website that is effective, attractive and easy to use.