Have you ever been driving and noticed something was just not right with your car, the panic in your stomach as you hope you get to your destination before your car gives out? We have all been there in some fashion or form, and for this Example Site Wednesday we are highlighting a small business website that is there for their customers in their time of need.

MG Towing is a full service tow truck company serving the Orange County area in California.

In addition to have a simple and clean layout, the site owners did an exceptional job taking advantage of the main header area of their website.

The website header area defines the top section of the website that usually contains the site title, logo and other images and/or text. This area is frequently uniform throughout all available site pages.

The header of your website is crucial to the setting the tone for your website as according to most usability studies, top of your website is the area that gets viewed the most by website visitors. A good website header should be used as a branding tool and should tell your visitors what your site is about.  Website headers are a great place to present key information such as:

  1. Logo
  2. Tagline
  3. Important contact information
  4. Available marketing channels

Take a look at how MG Towing is utilizing to present their contact information to ensure that customers in need can quickly locate their contact information without a lot of effort.

Additional Website Header Tips:

  1. Don’t be afraid to be creative.
  2. It’s a good rule of thumb to incorporate your website header design into the overall look and feel of your site design.
  3. Don’t leave your website header for granted.
  4. Strike the right balance between providing key information and white space. Remember your website header area is not intended to be used for spam.

Take a look at your website header today. Does it provide the needed information?

About the Author: Irina Kabigting is Webs’ Social Media Marketing Manager. Get more from Irina on Webs’ Blog and Google+.

6 Responses

  1. Reply
    Carter Joseph Bradly
    May 16, 2012 - 12:30 PM

    Congrats MG Towing! Also, may my site, Findthecode.webs.com, be featured next?

  2. Reply
    Jason D. Reese
    May 16, 2012 - 03:30 PM

    I try to change my site up every quarter. I don’t like to add to many pictures or text. But i like visiting my site.

  3. Reply
    http://technologytoday.webs.com
    May 19, 2012 - 12:55 AM

    Put my website as an Example Site next PLEASE. My site is a place where you can SOLVE your computer troubles at NO COST.

  4. Reply
    StyleMy.Webs
    May 21, 2012 - 08:19 PM

    Awesome! Love the layout and site design. The homepage uses effective techniques for marketing such as having contact details in the header, reassuring homepage paragraphs telling the reader why MG Towing are so good, and a simple but easy-to-navigate navigation bar on the left.

    Here’s my website: http://stylemy.webs.com – StyleMy.Webs makes it easier to customize your website. I also offer free templates, codes and how-to tutorials on how to your site even better. What’s more is that everything is free to use! Currently celebrating 100+ members so I thank every single one of them! :)

  5. Reply
    CaptainZM
    May 28, 2012 - 04:10 PM

    It’s nice when the website’s URL and the actual point of the website go together perfectly. You aren’t going to be in the dark as to what type of website your seeing when their company name is their URL and their name is what they do. My site is http://funnydndstories.com

  6. Reply
    annaharris
    Jun 14, 2012 - 07:38 AM

    Here I am sharing 5 more tips to make website headers:
    1. Headings should be Semantically Correct
    2. Be Consistent
    3. Position Headings Close to Content
    4. Divide From Unrelated Content
    5. Start with Key Words

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